Captivated by two-wheelers and more
From the entrepreneurial spirit of our company founder Hermann Hartje to the commitment of our almost 1000 employees today : our passion for two-wheelers has helped HARTJE develop into a specialised wholesaler and expert in e-bikes, bicycles and bicycle parts, scooters and motorbikes, as well as in automotive wholesale and workshop services.
Our products and services:
Bicycles
E-bikes, city bikes or mountain bikes: HARTJE bicycles are always equipped with the latest technical solutions and meet the highest quality standards. Our bike brands provide even the most discerning customers with exceptional functionality, design and mobility.
Bike parts
Bike components and products from leading brand suppliers for everyday cycling, road biking and mountain biking. HARTJE can supply you with accessories and wear parts in all price segments, reliably and quickly. For ultimate customer satisfaction.
Motorbikes & Scooters
The HARTJE MOTO team stands for recognised expertise in the motorised two-wheeler sector. We offer our motorbike and scooter retailers a full range of spare parts, accessories and clothing, as well as an exceptional range of lubricants.
Vehicle parts
HARTJE has been a member of the CARAT trade association since 1976. You can count on a reliable and 100% professional service for brand and wear parts for cars, workshop concepts and workshop equipment as well as automotive services.
Sport & Outdoor
In our newest business sector, HARTJE is making its name as a retail partner for dynamic products driven by emotion and made for movement. Headlamps or bike lights, innovative bike bells, sports goggles and water bottles. Our diverse brand portfolio includes internationally renowned exclusive brands as well as our proprietary brands. Are you looking for a reliable distribution partner for your brand in the DACH region and beyond? We look forward to hearing from you and growing with you.
Hartje news
Stay up to date and read more about our HARTJE product innovations, product range diversification, trade fair news or new collaborations and partnerships. Find all our press releases at a click:
HARTJE has launched its new specialist retail portalHermann Hartje KG Launches new Website and B2B Shop for Season StartMehr lesen
HARTJE press release: Seven HARTJE exclusive brands at onceThe HARTJE Press Day 2025 provided a successful forum for the bicycle trade pres...Mehr lesen- HARTJE press release: Exclusive distribution partnership with TERN endsHARTJE remains a supplier of TERN until June 30, 2025 // QiO to expand its urban...Mehr lesen
- HARTJE Moto invites partners and interested dealers to the 38th AutoMoto Show in XXL format100 exhibitors on 7,500 sqm in Hoya: Hartje invites partners and interested deal...Mehr lesen
Discover our exclusive brands
HARTJE is much more than a wholesaler for retailers in the two-wheeler sector: our company has been producing its own bicycles since 1904 and supports its retailers, customers and sales partners with comprehensive services in everything related to two-wheelers. Our product range is based on our 120 years of experience in manufacturing bicycles and providing advice, as well as spare parts and accessories for bicycles, motorbikes and vehicles. The high-end two-wheelers in our range, as well as our multifaceted product offering will leave nothing to be desired in terms of quality, function, design and mobility.
Sustainability
Big goals, small ecological footprint: At HARTJE, we believe in protecting the climate and our environment by using environmentally friendly packaging, sustainable materials and renewable energy sources at our production sites.
Careers
HARTJE is a reliable retail partner for bicycles and bicycle components, motorbikes and motor scooters, as well as a regional partner for vehicle wholesale and workshop services. Our 21 domestic and international locations make HARTJE Group a leading bicycle manufacturer and wholesaler in Germany.
We offer secure employment in a company with long tradition and excellent future prospects. You can expect performance-based remuneration and excellent career development opportunities.
Our company
Hermann Hartje KG is a brand dealer and wholesale dealer in the bicycle industry and has always been a manufacturer and skilled service partner for car and motorbike parts. Mobility is our passion. Hermann Hartje, grandson of the company’s founder, leads our family business in the third generation. Over the course of more than 125 years, a regional bicycle trading business has developed into one of the leading wholesalers in the bicycle industry across Germany and beyond.
